Ador, the record label behind K-pop sensation NewJeans, has initiated a lawsuit against former member Danielle Marsh for nearly 43.1 billion won (approximately 30 million USD) following her removal from the group amid allegations of mistreatment and contractual disputes. This legal action comes just a day after Ador announced Danielle's contract termination, citing difficulties in her continued association with the label.

Lawsuit Details
The lawsuit, filed in a Seoul district court, targets Danielle, her family member, and former producer Min Hee-jin. Ador alleges that both the family member and Min played significant roles in instigating the conflict that led to NewJeans' controversial departure from the label. The company claims that the actions of these individuals resulted in damages and a breach of contract. Ador, which is part of Hybe, the same parent company as BTS, aims to hold the parties accountable for what it describes as a detrimental impact on the group's career.

Background of the Dispute
The conflict escalated after NewJeans announced their intention to leave Ador in November 2024, prompting the label to seek an injunction that barred the group from engaging in commercial activities. In March, the court granted this request, further complicating the situation for the band. Ador maintains that the remaining members of NewJeans have chosen to stay with the label, while discussions with member Minji are ongoing.

Allegations of Mistreatment
The tensions within NewJeans have been fueled by accusations of mistreatment and miscommunication by Ador. Danielle and her bandmate Hanni Pham have publicly described experiences of manipulation and surveillance during their training, stating that management controlled their meals and monitored their activities. Hanni delivered a poignant testimony to South Korea’s parliament, emphasizing the need for respect and the prevention of bullying and harassment in the workplace.

Public Reaction and Support
Following the announcement of the lawsuit, fans have rallied around the group, promoting the slogan "NewJeans is five or nothing" on social media. This indicates a strong desire among supporters for the unity of the group and highlights the emotional stakes involved in the ongoing legal battle. The situation reflects broader issues within the K-pop industry regarding artist treatment and management practices.

Wrap-up
The legal dispute between Ador and Danielle Marsh signifies a significant moment in the K-pop industry, raising questions about artist rights and label responsibilities. As the case unfolds, it will likely draw further attention to the dynamics of power and control in the entertainment sector, particularly concerning young artists.

Sources
theguardian.com

@hoju-korean.com Editorial Team